Zoom A new look imminent at Citroen

Citroën Sport has announced the arrival of Red Bull as a sponsor of its programme with the Citroën C4 WRC and its crews Sébastien Loeb/Daniel Elena and Dani Sordo/Marc Marti in the FIA World Rally Championship.

"We are extremely happy to have this exciting new opportunity to work with such a dynamic company as Red Bull," stated Citroën Sport Director Olivier Quesne.

"The images of our respective firms are very complementary and this partnership will be beneficial since it slots in perfectly with rally sport and with Citroën, which is a particularly active brand. "

Red Bull branding will feature on the C4 from the Argentine Rally, which takes place next weekend. The Austrian energy drink firm are already well represented in Formula One, NASCAR and MotoGP.

E.A. © CAPSIS International
Source: Citroen